SHWDWN vs Blue6

They solve different halves of a fight night. Blue6 is matchmaking and event administration: multiple gyms submit boxers, you build the card, and it generates bout sheets, weigh-in lists, digital waivers and live scorecards. SHWDWN is a ticketing and payouts platform with a fight card attached: every fighter gets their own sales link, each ticket is attributed to the fighter who sold it, and purses pay out automatically through Stripe. SHWDWN also has built-in PPV live streaming, checkout upsells for merch and parking, QR check-in, a fan app on iOS and Android, an embed for your own website, and non-combat events through SHWUP. Blue6 has none of those. Waivers, weigh-in tracking and deeper interclub matchmaking are coming soon to SHWDWN.

No. Blue6 ticketing is a public event page where spectators book a place, so the question of which fighter drove which sale is left to you to reconcile afterwards. On SHWDWN this is the core of the product: each fighter has a personal sales link, the promoter sees a live per-fighter sales breakdown, and fighter payouts are calculated from those attributed sales and paid out through Stripe without a spreadsheet.

On SHWDWN the promoter pays nothing. There is no subscription, no per-event fee, and no cut of your ticket revenue. Buyers pay a 7.5% service fee with a £2 minimum, and card processing is included in that, so there is no separate Stripe bill. On a £25 ticket the buyer fee is £2.00. Blue6 charges the promoter per event: their pricing page says £50 per Event Pass and their homepage says £99 per event, with the first event free for six months. Their ticketing and payment-processing fees are unclear, so budget for card processing on top. Gym management is a separate Blue6 subscription at £40 a month plus £1 per member per month.

Blue6 is built around the matchmaking paperwork: other gyms log in to submit boxers to your event, and it generates bout sheets, weigh-in lists and rulesets per bout from that. SHWDWN today gives you a fight card builder and fighter interest forms, with multi-gym submission and weight-class matchmaking coming soon. Where SHWDWN is already ahead is everything after the card is set: every fighter gets their own sales link, tickets are attributed to whoever sold them, and purses pay out automatically through Stripe.

Digital waivers, weigh-in tracking and medical clearances are coming soon to SHWDWN. Until they land, promoters on SHWDWN handle those alongside their sanctioning body. What SHWDWN handles today is everything from the ticket outwards: fighter sales links and attribution, automated fighter payouts, PPV streaming, checkout upsells, QR check-in on the door, and the promoter dashboard that ties the money together.

Yes, and for some promoters that is the sensible answer. Run matchmaking, waivers and bout sheets wherever they work best for you, and sell the tickets on SHWDWN so fighters get their own sales links, sales are attributed automatically, and purses pay out through Stripe. SHWDWN costs the promoter nothing, so running it alongside another tool does not add a bill. You can also paste the SHWDWN ticket box into your own promotion website with two lines of HTML, so your fans never need to know which tools sit behind it.